How Big Brands Cleverly Used #MySummerIn5Words

How brands cleverly used #MySummerIn5Words

This morning, TrivWorks – a company specializing in corporate entertainment, New York City team building activities and brand engagement events using live trivia – kicked off our weekly Twitter game with our friends @TheHashtagGame and assisted by the new Hashtag Roundup app. It’s just a fun & playful way to engage with our online audience, which they seem to enjoy – and so do we!

Seeing how we’ve just finished Memorial Day weekend, a timely hashtag #MySummerIn5Words seemed appropriate – and quickly went viral!

We’ve been lucky to have several of our hashtags really take off recently, and as of this writing #MySummerIn5Words has been trending nationally for the entire day! Perhaps the most rewarding part is seeing how other brands cleverly take advantage of the hashtag, in order to score social media points of their own. Here’s some of our favorites:

 

And as if that wasn’t exciting enough, a few modestly popular bands also jumped in:

 

We’ll update with more as they come through!

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